Consulting Services

As a digital strategist and consultant, below are a few ways we can work together.


Digital Marketing Consultant

Holistic guidance for improving and growing your brand presence online across digital platforms (web, social media, video etc.). Contact me about your project.


SEO & Growth Strategy Consulting

Includes technical and content SEO recommendations + tailored, strategic guidance for improving and growing your organic traffic in a sustainable way. This level of engagement often requires technical and content in-house resources. Get in touch for a free discovery call with me.


Writing & Speaking

Looking for a knowledgeable digital marketing professional with experience in SEO to collaborate with? You found her. Check out my thought leadership as a speaker and contributor.


Cohort Coaching

Details coming soon! I’m in the process of creating and launching a cohort based training on SEO for Product Managers with Maven.

FAQs

How long are your consulting engagements?

I offer a monthly retainer in three month increments. That’s typically the best structure for a consulting engagement that benefits both parties. It can be renewed or cancelled with 30 days written notice.

What kind of resources should I have if I want to work with you?

If your looking to invest in an SEO consultant with my level of experience, it’s best to have a few teams that handle development, product, copy, and marketing to coordinate with. SEO is a cross functional discipline that works best in collaboration, not in isolation. If you’re a small business, I can work with you directly to determine what can be accomplished based on your resources but I may need to recommend a web developer for additional technical changes you can’t make yourself depending upon your web platform.

How much does it cost to work with an SEO consultant?

Pricing can vary depending upon how much your website needs and the expertise level involved. Since I’m an SEO professional with nearly fifteen years of experience, I’m expensive but you’ll get the best quality of SEO guidance tailored to your business needs and goals. In general, some businesses pay anywhere from $1,500 to $5,000 monthly for SEO.

How do I know we’ll be a good fit working together?

I’m glad you asked. I usually do an initial discovery call to discuss your project, goals, timeline, budget and resources. Here’s a great list of questions you can ask me or any SEO consultant you’re considering working with.

What industries do you have experience in?

I’ve primarily worked on and for enterprise level e-commerce sites (1M+ pages). On the agency side, I’ve advised clients in various industries like e-commerce and retail, marketplaces, telecom, consumer goods, technology, theme park and resorts.

What brands have you worked with?

I’ve advised various brands on their SEO strategy like Macy’s & Bloomingdales, Sears Parts Direct, RV Share, ModCloth, Columbia Sportswear (Sorel, Mountain Hardwear, and prAna), Yellowpages (YP.com), Nvidia, TEN (The Enthusiast Network), Disney Parks and Resorts, Newell Brands (FoodSaver, CrockPot, Mr. Coffee, Oster, Sunbeam), Thumbtack, Mulesoft, REVOLVE and Hawaiian Telcom.

What are the benefits of working with me?

Direct access to Holly. Referrals to my network of trusted agencies, SEO experts, marketers and contacts. Actionable recommendations and guidance from a practitioner in the field.