Hi there, I’m Holly! Welcome to my professional website where I wax poetic about SEO and digital marketing.
Latest from the Blog
AI: The Shiny New Object in Search
It’s apparently a new day in Search. Why? AI (Artificial Intelligence) is officially integrated into two notable search engines, Google and (the new) Bing. I finally had a chance to digest some of the…
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SEO will never die and here’s why
At this point in my career, I think I’m *starting* to get old enough to where I frequently begin see the same questions crop up, as in “is SEO dead?” and it’s many variations,…
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What I Learned As a Product Manager Launching A UGC Campaign
What an incredible opportunity! Where do I even start? That’s 90% of what I said to myself as I sat back down at my desk inside the 14 story building in downtown San Francisco…
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Super Bowl LVI 2022 – Advertising Roundup
Let’s be honest, without Tom Brady, we’re all really just here for the commercials. 😀 It’s one of the biggest days in sports. I’m always fascinated by the brands that advertise during one of…
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Brand building in the digital era
The following is a recap of my responses to questions that were provided for a Twitter chat I participated in with Wrk. As marketers we know there are no “quick wins” when it comes…
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